Our customers use PharmaDesktop for many different purposes. Here's a case study highlighting how one of our clients is currently using PharmaDesktop:

The Business Need:
The challenge for the Outcomes Executive and the senior management team is to improve the planning, organization, management and implementation of their teams’ Economic Strategies and Tactical Programs. There is a critical need to streamline and optimize communication, collaboration and connectivity with all the Economics and Outcomes Research teams (Global, US, Europe, Canada, etc.) from around the world.

The Solution:
The solution is an Economic Digital HUB that becomes the electronic central access point for all global and country-specific activities. Strategies and tactics are organized as a Radar Screen, a Tactical Dashboard, and a Knowledge Base toolbox. The results are greater communication with colleagues, improved tracking of all economic initiatives and dynamic, constant communication of the success and impact of these activities.

The Radar Screen is a personalized, custom view for each user to monitor selected strategies and projects, track selected key metrics and highlight key weekly activities. The Tactical Dashboard communicates and generates dynamic reports on all economic strategies, tactical programs, key deliverables and metrics summaries. The Knowledge Base allows all economic teams to share information such as news, key events, discussions, competitive intelligence, best practice, relevant articles, education pieces, protocols, guidelines, links and key files.

There are also custom modules for systematic reviews of the literature, publications tracking, and an online economic dossier builder.